Sunday, October 19, 2008

The Road to Clarity

Learn how readability effects all of our lives. Designer Don Meeker speaks with Kurt Anderson of Studio 360 radio program about the redesign of interstate road signage. Meeker set out to improve the readability of the signage by developing the new font, Clearview. By changing some of the stroke widths and opening up the counters in various letters, the face becomes far more readable at a distance and at night. This subtle change in typography will make a dramatic effect upon reducing the number of highway fatalities each year. Good typography can save lives! You can learn more about this story, Design for the Real World here and here.

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